Left chest is the standard logo placement for polos and staff shirts, a full-front print suits graphic tees, and the back is the place for a larger team or event mark. Size depends on the garment and the method, so we show the exact dimensions and position on your free digital proof before anything is made. This guide helps you choose where to start.
Ready to see it on a garment? Request a quote and mention where you want the logo.
Common placements
| Placement | Best for | Size guidance |
|---|---|---|
| Left chest | Polos, button-downs, fleece, jackets, tees | Compact. A mark that sits on the wearer's heart side, not across the chest |
| Full front | Tees, hoodies, sweatshirts | Large, centered. Suits full-color art and slogans |
| Back | Team names, event marks, large logos | Large. Usually a bigger version of the logo or a name |
| Sleeve | Secondary logo, icon or small tagline | Small. Works best with a simplified mark |
| Cap front | Caps and structured hats | Limited by the front panel. Bold, simple shapes read best |
Left chest
This is the default for uniforms, and for good reason. It is visible when someone greets a customer, and it keeps the shirt looking like workwear rather than merchandise. Most logos need to be scaled down to fit here, so check that your text is not too small to read. Embroidered text needs a minimum size, covered on embroidery services. If the wordmark is long, a horizontal version of the logo usually fits better than a stacked one.
Full front and back
Large placements give you room for detail, which is where DTG printing does well. A common pairing is a small left-chest logo on the front and the full logo or a team name on the back. Each extra placement adds to the price, so the quote lists them separately from the first.
Sleeves and caps
Sleeves suit a secondary mark, such as an icon or a short tagline. The space is narrow, so simplify the artwork. Caps have the least room of all: the front panel limits both width and height, and fine detail can blur. For caps, send your cleanest, boldest version of the logo. Other positions on a cap may be possible, so ask when you request a quote.
How the proof confirms size
Rather than guess in inches, rely on the proof. It shows your logo on the actual garment style and color, with the decoration size and position marked, and you can ask for it larger, smaller or moved before production starts. See proofs and approval for the steps. Garment sizes vary, so a left-chest logo sits slightly differently on a small than on a 3XL. If the sizes across your team differ widely, tell us and we will check the placement across them. The size guide helps with garment fit.
Common questions
Where should I put a logo on a polo?
On the left chest. It is the standard placement for polos and staff garments, and a secondary logo can go on the sleeve or back collar where the garment allows.
How big will my logo be?
It depends on the garment and method. Your free digital proof shows the exact size and position, and you can ask for changes before production.
Can I put a logo on both the front and back?
Yes. A small front logo with a larger back design is a common setup. Each additional placement adds to the price, and the quote shows it.
Does left chest placement change across sizes?
Slightly. The logo sits proportionally differently on a small than on a large garment. Tell us if your team spans many sizes and we will check the placement.
Can logos go on hats?
Yes, on the front of caps. The panel is limited, so simple bold artwork works best. Ask about other cap positions when you request a quote.